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What should enterprises look for in a new translation management system when switching?

Enterprises switching to a new translation management system (TMS) should judge each candidate on four tests: whether it fixes the failure that triggered the switch, how much of the current program it can carry over, how much onboarding help comes with the move, and how easily the organization could leave it later. The same tests apply whether the starting point is another TMS, a language service provider's tooling, or a manual process run on spreadsheets and email. Carry-over is where switches succeed or stall: a platform that imports translation memory as TMX, imports glossaries, connects to existing content systems through maintained connectors, and lets current translation agencies work inside it turns a rebuild into a transfer.

Last reviewed: October 7, 2026

Why do enterprises switch translation management systems?

Enterprises switch translation management systems when a structural limit, not a bad month, starts costing them launches, budget or brand consistency. Five triggers come up most often, and each one should change what the next platform is tested on:

  • Quality they cannot see or fix. When translation quality is judged by complaints from regional teams rather than a score, nobody can tell whether the vendor, the machine translation engine or the source content is at fault. The next platform should report quality on a standard framework such as Multidimensional Quality Metrics (MQM), measured on the team's own content.
  • A platform that stopped scaling. New content sources, such as a second CMS, a code repository or a marketing automation tool, end up handled by file export because the current system has no connector for them. The next platform should cover every content source on the list, not just the main CMS.
  • Manual work that grew with volume. Spreadsheets, emailed files and a separate agency per region work at low volume and break at high volume. Therabody, known for the Theragun, ran translation through multiple language service providers with no central TMS or translation memory, which its case study ties to inconsistent quality, lengthy turnaround times and extra translation cost.
  • Cost structures that punish small or urgent jobs. Minimum fees and per-project charges make a program expensive in ways a per-word rate comparison hides. Therabody's case study credits the absence of minimum fees with making its localization team more responsive to time-sensitive work.
  • Assets the organization does not control. When translation memory sits in a vendor's tool, every switch puts years of approved translations at risk. The next platform should keep the memory in the customer's account and allow export at any time.

Whether a switch pays for itself is a separate calculation, covered on the TMS migration business case page. This page covers how to choose the platform once the decision to switch is made.

What should a new TMS prove before you sign?

A new TMS should prove five things on your own assets before contract signature, because switches stall on carry-over far more often than on missing features.

  • It fixes the trigger, measurably. Run your problem content through it and get a quality score you can compare with the incumbent's output, instead of a demo on vendor-supplied samples. If speed was the trigger, time a real urgent job end to end.
  • Your linguistic assets move with known losses. Translation memory should import from TMX, the industry-standard exchange format, and glossaries from a spreadsheet or TBX file. Ask what each import drops: Smartling's TMX import, for example, does not preserve plural-form information.
  • Your content systems connect without a rebuild. List every CMS, code repository, design tool and marketing platform that feeds translation today, and check each one against the candidate's maintained connector list. Anything without a connector becomes file upload or custom API work.
  • Your vendors can come along. Switching platforms should not force a change of translation agencies at the same moment. Confirm that current language service providers can be added to the new platform and translate against your memory there.
  • You could leave again. The platform you are leaving was hard to leave for a reason. Confirm that the new one stores translation memory in your account and lets your administrators export all of it as TMX, along with glossaries.

For the deeper question of who owns translation memory when several agencies translate, see how to own your translation memory instead of your language service provider.

What carries over when you switch to Smartling, and how?

A switch is mostly a transfer of assets, integrations and vendors. This table shows how each one moves into Smartling and the documented condition attached to it.

What you are movingHow it moves into SmartlingKnown limit or conditionsource
Translation memory from another TMS or vendorAccount Owners and Project Managers import a TMX file; during onboarding, a TMX or resource file can also be sent to the Customer Success Manager for importPlural-form information is not preservedSmartling Help Center, "Import a TMX File" and "Getting Started on our Core Plan"
Translations completed outside the platformImport a translated resource file, such as a CSV, so past work is added to the projectSeparate from TMX import; applies to translated filesSmartling Help Center, "Importing Translated Files"
Glossary and do-not-translate termsImport from an Excel or CSV file; updated terms can be imported into an existing glossaryExport is available as Excel, CSV or TBXSmartling Help Center, "Export / Import a Smartling Glossary"
Spreadsheet-based workflowsSpreadsheets translate as files; the Google Drive Connector processes Google Sheets as Microsoft Excel or as the Smartling Excel TemplateThe processing option is chosen when translation is requestedSmartling Help Center, "Google Drive Connector Overview"
Current translation agenciesA third-party agency is added to the account and works inside Smartling with access to the customer's linguistic assets"Bring your own translators" is listed as an Enterprise plan featureSmartling Help Center, "How to Add a Translation Agency"; Smartling Plans page
Content system integrationsMaintained connectors to 50+ platforms, including Adobe Experience Manager, Contentful, Sitecore, WordPress, HubSpot, Zendesk and GitHubSome connectors require a specific tier of the third-party platformSmartling Plans page (checked October 7, 2026)
Pricing at the startCore plan is free to start; Enterprise adds unlimited translation memory storage and fully customizable workflows. Per-word services start at $0.0075 (machine), $0.06 (AI), $0.12 (AI human) and $0.20 (human translation)Starting rates; final pricing depends on volume, languages and workflowSmartling Plans page (checked October 7, 2026)
Leaving laterAn entire translation memory can be exported as TMX from the translation memory listExport runs per translation memorySmartling Help Center, "Translation Memory Management"
Outcome after leaving a decentralized, multi-vendor process60% lower translation costs and a 99.7% on-time delivery rateReflects Therabody's content mix, which added machine translation and AI-Powered Human TranslationÉtude de cas Therabody

How do you evaluate TMS candidates when you are replacing an existing setup?

Evaluating a replacement TMS differs from a first purchase because the incumbent's assets, integrations and vendors define the test plan.

  1. Turn the switching trigger into a pass/fail test - Write the failure down as a measurable requirement, such as an MQM quality threshold on a named content type, a connector for each listed content source, or a turnaround target for urgent jobs. Score every candidate against that test first.
  2. Inventory what has to move - Collect the translation memories held by every vendor and tool, glossaries, style guides, the spreadsheets that hold translations today, the list of connected systems, and the agencies you plan to keep. Teams leaving spreadsheets and email should pull past translations into one place so they can become a memory.
  3. Ask each finalist to import your real assets - Send the same TMX file and glossary to each candidate during the evaluation, then compare what arrives intact, what drops, and how much of your next real job the imported memory matches. Demos on sample content hide exactly the problems a switch exposes.
  4. Compare onboarding and exit terms side by side - Get in writing who imports the memory, who configures connectors and workflows, what training is included, and how a full TMX export works if you leave. A low subscription price can still mean an expensive switch when onboarding is billed separately.
  5. Hand the winner a cutover plan, not a go-live date - Plan a parallel-running period and a phased move by content source before retiring the old setup. The cutover steps and payback math are covered on the TMS migration business case page.

This switching evaluation fits teams that...

  • Already run translation through another TMS, an agency's tooling, or a mix of spreadsheets and email, and have years of approved translations to protect.
  • Can name the specific failure that started the search, such as unmeasured quality, missing connectors, slow urgent jobs or minimum fees.
  • Work with one or more translation agencies they want to keep through the platform change.
  • Feed translation from several systems, such as a CMS, a code repository and a marketing automation platform.
  • Found the last platform hard to leave and want export rights settled before signing the next one.

When this evaluation may not be the right next step

  • The team is still deciding whether switching is worth the cost and disruption at all; that business case comes first, on the TMS migration ROI page.
  • The starting point is free consumer translation tools, with no memory or vendors to carry over; switching from free translation tools is a simpler move with its own checklist.
  • The current platform's problems trace to unused features or a misconfigured workflow, which a configuration review with the incumbent may resolve faster than a switch.
  • The team wants a ranked list of vendors rather than an evaluation method; Smartling's guide to the best translation management software compares the leading platforms.

Switching checklist: questions to ask every TMS candidate

Will you import our translation memory and glossary during the evaluation?
A candidate confident in its migration path will load a real TMX file and glossary before contract. Ask for a written list of what the import keeps and drops, including plural forms, dates and translator metadata.

How will you show that the problem we are leaving is fixed?
Ask for quality scores on your own content using a standard framework such as MQM, and for the turnaround on a real urgent job, rather than reference-customer anecdotes.

Which of our content systems have a maintained connector?
Check each system by name and ask who updates the connector when that system releases a new version. A connector that requires a premium tier of the third-party platform is a cost to budget now.

Can our current translation agencies work inside your platform?
If agencies can be added to your account and translate against your memory, the platform switch and any vendor change can run on separate timelines.

What does onboarding include, and what costs extra?
Ask who imports assets, who configures connectors and workflows, what training covers, and whether a dedicated customer success manager is assigned.

How do we export everything if we leave?
Confirm a full TMX export of every translation memory and an export of glossaries, available to your administrators at any time rather than only on request at termination.

What evidence of delivery reliability can you share?
Ask for on-time delivery rates from customers with similar volume and for a public status page, so reliability claims can be checked rather than taken on trust.

If we are leaving a website translation proxy, can you cover the site the same way?
Teams moving off a proxy-only service should check whether the candidate offers a proxy option as well as connectors, plus governance features such as roles, permissions and single sign-on.

How does Smartling support teams switching from another TMS or a manual process?

Smartling handles the carry-over side of a switch inside its translation management system. Account Owners and Project Managers can import existing translation memory as TMX files, and teams can send a TMX or resource file to their Customer Success Manager during onboarding to be imported and leveraged in the new account. Smartling's Help Center article "Import a TMX File" notes that TMX imports do not preserve plural-form information, which is worth scoping before cutover. Glossaries import from Excel or CSV, translations completed outside the platform import as translated resource files, and spreadsheets translate directly, including Google Sheets through the Google Drive Connector.

On the integration side, Smartling maintains connectors to more than 50 platforms, including Adobe Experience Manager, Contentful, Sitecore, WordPress, HubSpot, Zendesk, and code repositories through its GitHub Connector and Repository Connector, plus the Global Delivery Network for proxy-based website translation. Existing agencies can be added to the account as third-party vendors, and the Enterprise plan lists "Bring your own translators" and unlimited translation memory storage. Smartling Professional Services offers full-service onboarding packages that include technical integration, training, project management and launch support. The memory stays in the customer's account, and an entire translation memory can be exported as TMX from the translation memory list.

Therabody moved from a decentralized process spread across multiple language service providers to Smartling's TMS, built a translation memory, added machine translation and AI-Powered Human Translation, and cut translation costs by 60% with a 99.7% on-time delivery rate. Dominic Yeo, Senior Program Manager, Localization at Therabody, says: "Their streamlined, cohesive platform ensures we can scale efficiently, making the most cost effective platform also the most impactful."

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